(Sioux Falls, SD) — A South Dakota peanut butter business is going viral on Tik Tok. A video about Nerdy Nuts has given Erika Mount and her husband Craig a national platform for their fresh peanut butter business. The two began to use online and influencer marketing to expand their e-commerce footprint as the COVID-19 pandemic set in. An app was created last year that brought Nerdy Nuts to the status of a national company. New flavors have been added to the basic honey-roasted and white chocolate that were the cornerstone when the business started in 2018.