Governor’s “Freedom Works Here” Ad Wins National Award

(Pierre, SD) — Governor Noem is gaining national attention for her “Freedom Works Here” ad campaign. The governor’s “Bright Side” ad was recognized as the “Best TV Ad” at the 2024 Reed Awards. Noem touts “Freedom Works Here” as the most successful workforce recruitment campaign in South Dakota history. She says her goal was “to tell South Dakota’s story to the entire nation,” and she’s “blown away” by the national recognition the ads have brought to our state.

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